Day 2
Jun 27, 2023
1:30 pm

Tailoring your PLG motion to a B2B enterprise customer journey - Matt Avero-Sturm, Fractional Marketing Ops Lead, Sprig

Matt will be covering the key parts of making PLG motion work for - not against - the enterprise motion, including lessons learned.

About this session

Matt will be covering the key parts of making PLG motion work for - not against - the enterprise motion, including lessons learned in building the buyer journey at Sprig.

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